Category Archives: Online Reputation
Facebook as a professional networking tool
Social media has become a critical channel for professional networking. With over 120 million users worldwide, LinkedIn is a powerful tool for professionals to market themselves and expand their professional network. And when used appropriately, Twitter is also a useful … Read more…
Apr
02
2012
Personal Branding: How to build ‘Brand You’
“Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our … Read more…
Mar
05
2012
To Tweet or Not to Tweet
As more brands choose to join online conversations, corporate Twitter profiles are growing by the minute. But what is the tweeting protocol for the professionals behind the company? As an executive, manager and representative of your company, should you be … Read more…
Sep
02
2011
How to maximise your LinkedIn profile
Earlier this year, LinkedIn – the world’s largest professional network – surpassed 2 million members in Australia. The growing momentum and influence of this online network of professionals reflects a changing professional landscape, and drives home the point that a … Read more…
Aug
12
2011
Managing your online reputation – who’s watching you?
If you’ve ever Googled yourself, you know that you have a presence online (unless you’re really living in a social media netherworld). Facebook, Flickr, Twitter and LinkedIn – these networks all come together to form a complete online profile that … Read more…
May
27
2011
